Wednesday, October 30, 2019
Changes in curriculum Essay Example | Topics and Well Written Essays - 250 words
Changes in curriculum - Essay Example 79). Not only that, but at the level of the school, it can be particularly difficult for faculty to agree on what the curriculum should be. According to Keating (2010), â€Å"[I]nstitutional approvals [must be] obtained for nursing program curriculum†¦Ã¢â‚¬ (pp. 40). Healthcare is becoming increasingly difficult to manage, in terms of payers, payees, and billers. According to Smyth (2005), â€Å"[P]olicy makers [should] better appreciate the complexity of health care†(pp. 156). People are struggling to pay for their medications, and this is one area that nursing curricula often overlooks: medication management. Changes and demands in health care continue to skyrocket, as curricula change in response. Apparently, the numbers of people who use healthcare services is increasing. According to Tucker (2010), one of â€Å"†¦of the nonprice determinants that can change the demand for health care†¦Ã¢â‚¬ are the number of buyers (pp. 127). Health care curricula in nursing programs are constantly changing due to government regulations, the healthcare industry becoming much, much more complex, and the changes and increasing demands in health
Monday, October 28, 2019
Travels by Joseph Zere Essay Example for Free
Travels by Joseph Zere Essay My first example of satire is in Lilliput when Gulliver was invited to a entertainment feast. But when Gulliver arrives at the feast, he gradually discovers that its not only an entertainment feast, but it is an job applicants who will dance on the tight rope. Who ever dance the highest on the tight rope will get a very good job. This is absurd because to get a good pay job, you need to have qualifications, familiarity and the experience to do the job. I know of all this, because in page 32 it says when a great office is vacant by either dead or disgrace, 5 or 6 candidates petition the emperor to entertain his majesty and the court with a dance on the rope, and whoever jumps the highest without falling succeeds in the office. This is not fair, because you need to be educated, not be a good dancer. So Jonathan Swift is translating it based to London, he is trying to put out that you dont need merit to get a well-paid job; you could get it for daft reasons. Like if you had friends in power, through favouritism, so getting a job wasnt based on merit, it was based on silly, childish ways. In fact people at the time (18th century) were incompetent people and didnt know how to their jobs, especially in politics. Jobs were allocated on the ground of tradition and family. Luckily and rightfully civil exams came in, and it was a big change, but at the time Swift wrote this book, there was nothing stopping a mental man getting a well-paid job. The issue that Swift is satirising is the ineptitude of a ruling class who value dancing more greatly than education. He is also attacking the class structure of Britain. Swift suggests the solution would be to create a society were people rose on merit. To modern readers the satire may seem rather indirect. We might feel that he is not confronting the issue. However we should remember that there was a very strong royalist feeling and class prejudice at the time Swift wrote. There was also active censorship. In order to get his message across at all, Swift had to be tortuous. He had to make his meaning a little indistinguishable. This satire is as effective as it could be if we consider the time Swift wrote. At first the story honestly struck me as rather silly like a childs fairytale. However I quickly started thinking about the message. That it is still very important today. If we consider how money buys education in Britain we might think that it is still wealthy people who dance prettily. Who get to the top. Swifts satire was of great magnitude in the 18th century. That is why he has to make his meaning a little unclear. Yet what he said is still important today. My second example of satire was when Gulliver was invited to an entertainment feast yet again. However Gulliver arrives at the feast, he realises that it is a reward scheme, for the emperor to give rewards to people ( blue, red, green). To get rewards you had to jump over a stick, which the emperor held out for you. This is absolute madness, a reward should be given out who worked hard and deserved it, not jump over a wooden stick. I know of this case it quotes the emperor lays on the table three fine silken threads of six inches long. One is blue, the other red and the third green. To receive this it says the emperor holds a stick in his hands, both ends parallel to the horizon, while the candidates, advancing one by one, sometime leap over the stick, sometimes creep under it backwards and forward several times, according as the stick is advanced or depressed. Swift is satirising that people in Britain got their jobs by creeping. This satire is aimed at the kings court. The first satire concerned jobs. This one concerns influential positions at court- and you see a few great persons about this court who are not adorned with one of these girdles. In the 18th century many people like Swift felt that the kings court was too important and too corrupt. They felt that people rose through the court on how well they crept to the king. The positions at court were also very important. Many of the people who governed the country and who ran the army and the navy were appointed by the king. Swift and others felt that such important positions should be given out according to merit. They also felt that the government of the country should come from elected MPs rather than creeps at the kings court. The satire works in many ways. One way is the gap between the ridiculous things being described and the very formal and technical language that Swift uses to describe them. The candidates are to undergo a trial of dexterity very different from the former. The use of formal words like a trial of dexterity is amusing when it is applied to something so stupid. This gap between ridiculous action and a very high tone is something that humorous and satirical writers use a lot. Another similar technique, which I find very effective, is the way Swift includes lots of detail about actions that are meaningless. One example would be the detail, the emperor lays on the table three fine silken threads of six inches long. One is blue, the other red and the third green. Readers are used to hearing this kind of technical detail applied to serious things like engineering, so they find it amusing when these phrases are used to describe madness. The best satirists such as Swift have the imagination to came up with crazy situations and they have the control if language and tone to put this into kind if language people would expect to hear speaking about serious things. The solution that Swift seems to suggest is that the King should not be in charge of appointing people to important positions. He also suggests that in England the Prime Minister is to close to the king and is also corrupt. It is noticeable the emperor and the first minister share the holding of the stick. Swift suggests that Prime Minister should be separate from the king and that important jobs should be given out elected people in parliament.
Saturday, October 26, 2019
Comparing League of Extraordinary Gentlemen, Mary Reilly, and Dr. Jekyl
League of Extraordinary Gentlemen, Mary Reilly, and Dr.Jekyll and Mr.Hyde    Robert Louis Stevenson's short novel, The Strange Case of Dr. Jekyll and Mr. Hyde has spawned many retellings of Dr. Jekyll's tale, as well as variations on the theme. The Jekyll and Hyde conceit is one that lends itself to many different forms of literature, such as motion pictures and sequential art. Sometimes liberties are taken in reinterpretations of Mr. Hyde from the original text. This can be distinguished in two recent works, The League of Extraordinary Gentlemen, a comic book miniseries by Alan Moore and Kevin O'Neill, and Mary Reilly, a film by Stephen Frears.                     The appearance of Mr. Hyde has always tended towards the            stereotypical hairy man. In fact, the transformation of Jekyll into            Hyde in movies seem like werewolf transformations. This comes from            the frequent mention of Hyde's hands as being "of a dusky pallor and            thickly shaded with a swart growth of hair" (82). Although Hyde's            face is never described as hairy, it tends to be a logical            assumption that if the hands are hairy, then the face may be as            well. Jekyll's own appearance is described by his lawyer, Utterson,            as being a "smooth-faced man of fifty" (44) and Hyde, for all            intents and purposes, is the opposite of Jekyll. The hairiness of            Hyde is maintained in The League of Extraordinary Gentlemen. Hyde is            drawn as a dark brown man with coarse hair all over his arms and            chest, whereas Jekyll is a sm... ...er features are in common. Robert Louis Stevenson, in writing The            Strange Case of Dr. Jekyll and Mr. Hyde touched upon an universal            theme that many others would return to in the years after            Stevenson's novel was published.            Return to Writing Stuff   WORKS CITED       Mary Reilly. Dir. Stephen Frears. Perf. Julia Roberts and John Malkovich.      Columbia/TriStar, 1996.       Moore, Alan, and Kevin O'Neill. The League of Extraordinary Gentlemen,      Vol. One. [reprints 1-6 and Bumper Compendiums] 2nd Print. La      Jolla, California: America's Best Comics, 2000.       Stevenson, Robert Louis. The Strange Case of Dr. Jekyll and Mr. Hyde.       Ed. Martin A. Danahay. Orchard Park: Broadview Literary Texts, 2000.  Â
Thursday, October 24, 2019
Scholarship, Practice, and Leadership in Motion
Research is field where many stakeholders are involved. These stakeholders can be at the level of community, the government sponsors, research institutions and in general the research community of the researchers who are spread across the geographies. When a community of researchers share the knowledge with each other there are often instances where some part of knowledge transfer does not happen completely. This raises a situation of lacuna in knowledge transfer where some team members within the project are unaware of some aspects of the project. This happened with our group as well. We were undergoing through a long period of a lack in knowledge share where team members were finding it difficult to communicate the recent development to each other. The shortage in time and involvement with other commitments also made it difficult to update the peers on the research activities – both internal and external. As social theorists have said that learning is a lifelong process and it takes a whole life time in learning the social interactions and mastering the art of interaction. By this they have also postulated that the art of interaction can be understood most effectively when one is within the social domain and has opportunity to have a conversation (direct) with the significant others (Graham, 2004). This theory somehow contradicts the theory where the experts say that the computer managed interaction or CMI is also to an extent able to replicate the communication process. The boom of social networking sites has made it possible to replicate the social structure over internet. An added advantage of this kind of a model is that it allows one to communicate with the user generated content and allows oneself to give the comments and feedback without necessarily feeling comprehensive about getting an immediate interaction. This way people can connect with each other in the cyber space and also connect at one to one level at a later stage when they can meet. Our Approach – Analysis As is a commonly stated fact that complex learning’s are often associated with groups and addressed more effectively at the group level, even we tried the same strategy while learning in our group. Burdett (2003) postulates that learning in groups provide opportunities for students to negotiate meaning, manipulate ideas, and create their own knowledge – skills that correspond to those needed in the wider society. We initiated the group learning by first organising a group and defining the group membership in order to increase the group cohesion (Hirokowa, 1999). The next step was to define the group goals. For doing so we together formulated the group goals based on the available information, resources and incorporated them with the ways we can achieve the goals by using these resources. The next step was very crucial which was to regulate our performance continuously. This regulation was important in terms to know the direction we are progressing with the right and realistic aims and goals and if are able to achieve the desired goals or not. This was also a stage for us to reiterate on the accomplished tasks and goals and to forms new deadliness and also to update each other on each other performance by the means of giving the feedback. This strategy worked the best out of the other two strategies of communication and interaction as well as this was the strategy where maximum amount of communication of involved. The online system also worked very well with our team. The computer managed interaction (CMI) as it is called also did set a greater level of communication up to a certain level. This communication was through the mode of computer mediated interaction which though not being a direct form of communication was highly popular. This enabled the group members to share the thoughts and share the knowledge in the more virtual form which enabled the group members to be in par with the new development and also a much better knowledge transfer was enabled by this way. Conclusion From our experience we found that the most effective way of keeping a communication was a direct way of communicating where face to face interaction was involved. This also helped the team members to remain in personal contacts with each other.
Wednesday, October 23, 2019
A Literary Analysis of Still Alice Essay
Still Alice (Genova, 2009) is a captivating debut novel about a 50-year-old woman’s sudden decline into early onset Alzheimer’s disease. The book is written by first time author Lisa Genova, who holds a PH.D in neuroscience from Harvard University. She’s also an online columnist for the national Alzheimer’s association. Her other books include Left Neglected and Love Anthony. She lives with her husband and two children in Cape Cod. The theme of the book is related to the early onset Alzheimer’s disease and how the main character, Alice Howland’s quality of life or in other words her lifestyle is affected due to the disease she is diagnosed with (Genova, 2009). The novel sheds light on the lives of those struggling with this horrendous disease of the mind and how their lives and people in them are affected and disturbed because of it. The life and daily activities of an early on-set Alzheimer’s disease patient worsens with time, if prop er counseling sessions and treatment are not conducted; their situation will get worse and result in severe damage to their mental health. As the story begins, everyday quarrels reside in the Howland household. From their youngest daughter Lydia’s ongoing dispute about her future, to Alice and John’s own relationship, all while their busy lives ensue. Why couldn’t Lydia be like the rest of her family? Her brother Tom and sister Anna followed in their parent’s footsteps. Going to college and having successful careers was their way of life. John is a biologist and Alice a professor of linguistics, both of them work at Harvard University. Lydia is the outcast of the family. She travels the world, is worry free, and aspires to be an actress. The hectic lives of both Alice and John weigh on their relationship. Tension increases with the story as Alice is diagnosed with early onset Alzheimer’s disease. The coping skills of Alice and her family with her diagnosis set the tone for the story. Alice’s internal conflict consumes her, although she tries to never let Alzheimer’s disease define her. She is upset with herself for forgetting things, yet trie s to come up with reasons as to why she is forgetting. Her father takes the brunt of all Alice’s anger. Her hatred for him grows. Why did he have to take the lives of her mother and sister? Is it his fault Alice has Alzheimer’s? Alice continues with a strong desire to contribute to society. The once estranged relationship between Alice and her daughter Lydia gradually improves, and a daughter finds solace in a mother she never knew. A husband, who at one time stood by his wife through everything, surprises his family and leaves his ailing wife behind for a new job opportunity. Still Alice is told in the third person point of view with limited omniscience. The narrator is Alice Howland, the main character of the story. Through the book we are able to read the way Alice is feeling, looking through her eyes as the story unfolds. However, in the final chapter of this novel the point of view changes to her husband, John Howland. Readers are able to look on as John lives his life away from Alice in New York. The primary settin g for still Alice (Genova, 2009) is in Cambridge Massachusetts were the main character Dr. Alice Howland lives with her husband, John Howland, and teaches cognitive psychology at Harvard University. Other settings include their home in Chatham Massachusetts where Alice and John go to vacation. The main character is Dr. Alice Howland a modern middle aged professional woman. She’s a brilliant professor experiencing mental glitches like forgetting a word while giving a lecture, misplacing keys, etc. Alice thinks this is due to impending menopause, middle age or possibly stress. But she hasn’t gone through menopause and she’s not feeling stressed. The defining moment is when Alice forgets her way home while jogging in Harvard square (p. 21). Suspecting that something is wrong and without telling her husband, Alice chooses to see Dr. Davis a neurologist who diagnoses her with early onset Alzheimer’s disease (p. 70). The diagnosis hits Alice and her family like a death sentence. Alice realizes that she doesn’t have enough time left and decides that it should be spent with her family. Her two older children Anna and Tom decide to undergo genetic testing for the Alzheimer’s gene. Her oldest daughter Anna tests positive for the gene (p. 108). Alice becomes completely reliant on her blackberry to get through her day and becomes a great list maker though she can’t always make sense of her lists. As the disease progresses Alice resigns her teaching position at Harvard University and gives up jogging because she has lost her sense of depth perception. Although the disease robs Alice of her memories, she retains her sense of humor e.g. when she tries to wear her underwear as a sports bra, â€Å"she laughs at her own absurd madness†(P. 199). Alice’s character is very compelling, engaging, and holds your attention throughout the book. John Howland is Alice’s husband; he is a professor of biochemistry at Harvard University. When John finds out about Alice’s diagnosis, he thinks that she has been misdiagnosed. He insists on genetic testing, which would show that Alice has the Alzheimer’s gene. John struggles to deal with Alice’s diagnosis. He becomes her primary caretaker, but refuses to look at Alice when she takes out her pill box. He manages to continue working by leaving Alice large reminder notes on the refrigerator not to go running alone (p. 196). John is obviously grieving the loss of his wife but is unable to express his emotions in a positive way. A breakthrough finally happens when John is able to comfort his wife when she experiences an incontinence episode (p. 150). Anna is Alice’s oldest daughter; she’s a successful lawyer and is married to Charles, also a lawyer. Anna is strong and fiercely independent just like her mother. Anna deals with her mother’s disease by suggesting that if her mom â€Å"thinks for a second†then maybe she’ll be able to remember things (p. 173). Anna, however still makes time to care for her mom when her dad is away. Alice’s only son Tom is a minor character in the book. He is present during family gatherings and important moments e.g. when Alice discloses that she has Alzheimer’s disease (p. 103). He deals with his mom‘s diagnosis by being distant. The main antagonist in the book is Alice’s youngest daughter Lydia Howland. She defies the family’s educational tradition and chooses to take acting classes in Los Angeles in hopes of becoming an actor. Lydia’s decision causes a lot of conflict between her parents. She’s the only one that refuses to participate in the Alzheimer’s genetic testing. However, as Alice’s condition deteriorates, Lydia becomes the most valuable player of the family; she becomes Alice’s number one advocate. She doesn’t try to â€Å"test†Alice’s memory but is there for her when she needs her (p. 162). The relationship between Alice and Lydia improves. Lydia eventually listens to her mother’s advice and enrolls at Brandies University to study theater (p. 258). The imagery in Still Alice is captivating. It keeps the reader on their toes, wondering what will happen next in the story. The story is so moving that the reader can essentially picture the characters and endure their experiences through all five senses. One model of imagery that is intriguing is when Alice is a guest speaker at Stanford. Her confidence and love for her career is enticing. She had talked about the particular subject numerous times and every time she had done this, she felt respected. Alice had always talked without reading her notes with ease. Well into her discussion she suddenly becomes puzzled. â€Å"The data reveal that irregular verbs require access to the mental†¦Ã¢â‚¬ (p. 10). The word was lost even though she understood fully what she had intended to say. As the scene is described, the reader can get a sense of panic that Alice is experiencing (pp. 8-11). An unforgettable illustration of imagery is when Alice goes for a run through Harvard Square, blocks from her home and cannot remember her way back. The description of her surroundings is etched in the reader’s mind. â€Å"Steady stream of joggers, dogs and their owners, walkers, rollerbladers, cyclists, and women pushing babies in jogger strollers, like an experienced driver on a regularly traveled stretch of road†(pp. 20-21). â€Å"The sounds of her Nikes hitting t he pavement in syncopated rhythm with the pace of her breath†(p. 20). â€Å"She knew she was in Harvard Square, but she didn’t know which way was home†(p.21). â€Å"People, cars, buses, and all kinds of unbearable noise rushed and wove past her†(p. 22). The reader can sense Alice’s state of fright during this scene. A memorable instance of imagery is when Alice visits her primary care physician. At one point and time Dr. Moyer’s office held no negative links for Alice. â€Å"I don’t think your memory problems are due to menopause†(p.41). â€Å"She fought the impulses growing louder inside her, begging her to either lie down or get the hell out of that examining room immediately.†The reader can perceive the state of anxiety Alice is in (p.41). Other doctor visits were just as interesting. â€Å"Alzheimer’s disease†¦.The words knocked the wind out of her†¦The sound of her name penetrated her every cell and seemed to scatter her molecules beyond the boundaries of her own skin†(pp. 70-71). The visit to Mount Auburn Manor Nursing Center was striking. â€Å"Walkers crowded the spaces between the tables†¦There was no socializing, no conversation†¦The only sounds other than eating came from a woman who sang while she ate†(p. 113). The reader gets the impression that Alice feels she doesn’t belong there. Another prominent illustration of imagery is when Alice gets lost in her own home. â€Å"She hastened back down the hall and opened the door to the bathroom†¦Only, to her utter disbelief it wasn’t the bathroom†(p. 149). The reader understands that Alice’s disease is progressing, especially when she doesn’t recognize her own daughter or her own family. â€Å"Leave me alone! Get out of my house! I hate you! I don’t want you here†(p. 211). Alice couldn’t understand that it was her family having a dispute about her, nor did she understand why. â€Å"She wasn’t sad or angry or defeated or scared†¦she was hungry†(p. 264). The most remarkable moment in the novel that captures the audience is when Carole returns Alice to her home after their walk. As Carole and Anna converse about Alice, Alice smiles and nods her head as to concur, not knowing that they are speaking of her. Shortly after, Lydia and Anna converse about their father coming to visit. â€Å"Is Dad coming this weekend? asked the act ress†(p. 291) The reader comprehends that John has decided to take the new job offer, instead of fulfilling Alice’s wish for them to stay together. There are many symbols within the story of Alice Howland: objects, actions, or characters that hint a meaning beyond themselves. Clocks play a role throughout the entire book. For Alice clocks are guidelines to what she should be doing at each moment of the day. In the start of her story, the clocks are more of a reference, but as her disease progresses they are much more than that. Alice becomes dependent on the clocks to tell her the things she is supposed to do according to time. Alice’s Blackberry device is probably one of the most significant symbols in Still Alice. The Blackberry becomes a part of her as Alzheimer’s takes over; Alice refers to her Blackberry for everything. To Alice, if something was not recorded in her device, it never existed. Within the Blackberry, she had an alert asking her five questions every day. These five questions became a reflection of her cognitive level, testing herself to see if her disease has progressed. The questions she quizzes herself include a P.S. â€Å"if you have trouble answering any of these, go to the file named â€Å"Butterfly†on your computer and follow the instructions there immediately†(p.119). The file named â€Å"Butterfly†signifies dignity to Alice; the file instructs her to commit suicide when she can no longer remember her family. This would have become the last thing she could do for herself. Alice also has a butterfly necklace that had been passed down from her mother. This butterfly necklace seems to calm Alice and to give her hope, clarity, and strength. Genova’s use of figures of speech brings the reader into the world of a person with Alzheimer’s disease. When Alice first suspects that there is something wrong with her, she is referred to a specialist for testing. Having completed various tests, Alice begins to feel overwhelmed, comparing her thoughts to a roller coaster that she was riding with her eyes shut, unable to know when the next turn would be (p.40). Later, in the same doctor’s office, Alice learns of her official diagnosis of early-onset Alzheimer’s disease and is stunned. With the use of language, Alice and the r eader are brought back to the harsh reality of losing herself. â€Å"The sound of her name penetrated her every cell and seemed to scatter her molecules beyond the boundaries of her own skin (p.71). Genova relates Alzheimer’s disease to a beast that is unable to be slayed, giving the reader the knowledge that this disease cannot be beat. In reference to the medications Alice is taking to try to prevent the further decline in her mental state she compares them to aiming squirt guns at a blazing fire (p. 117). Throughout the book, Alice feels embarrassed and like a burden to those around her. The use of personification of her disease tells the reader exactly how embarrassed she is â€Å"there it was, her Alzheimer’s, stripped and naked under the fluorescent lighting†(p.129). It is further conveyed to the reader when Alice thinks her husband looks at her the same way he looks at his labs rats (p. 135). In a later scene when Alice refuses to go to dinner with friends the use of simile brings the disease to colorful life in Alice’s world. â€Å"I’m a cotton candy pink elephant in the room. I make everyone uncomfortable. I turn dinner into a crazy circus act, everyone juggling their nervous pity and forced smiles with their cocktail glasses, forks, and knives†(p.218). To keep the book from not being completely negative, there is humor to Alice’s Alzheimer’s symptoms. When she was unable to recall which door in her house lead to the bathroom, Genova’s use of humor is exactly what the reader needs to get through the scenes. â€Å"She swung the door open like an illusionist revealing her most mystifying trick, but the bathroom didn’t magically appear†(p.150). Nearing the end of the novel, Genova leaves the reader with one last insight into Alice’s cognitive decline. In a moment of clarity Alice reads the cover of the book she wrote with her husband â€Å"The words she read seemed to push past the choking weeds and sludge in her mind to a place that was pristine and still intact, hanging on†(p. 284). The story of Sti ll Alice is based on an ironic situation. Dr. Alice Howland is a psychology professor at Harvard University and an expert in linguistics (the study of language and its structure). She finds herself at a crossroads when she is diagnosed with Early Onset Alzheimer’s Disease at the age of fifty. Dr. Howland also keeps remarkable care of her well-being by eating healthy, running Harvard square each day, keeping her mind active between teaching classes, and attending conferences. While talking over her new diagnosis Alice comes to realize she may have misjudged her father, assuming he was a belligerent alcoholic, in reality she realizes he was likely suffering from undiagnosed Alzheimer’s disease (p.76). To top off the ironic chain of events Alice receives her diagnosis of Early Onset Alzheimer’s on January 19 (p. 67) which happens to be the date of her mother and sister’s deaths. Towards the end of Alice Howland’s story, her disease process has taken its toll on Alice’s mind and she c an no longer care for herself independently. Dr. Howland becomes dependent on her daughters and son, whom she can no longer identify as such, for her care while her husband choses to take a job in New York (p.286-292). In conclusion, Still Alice is the story of a happily married professor with three grown children at the peak of her career who is diagnosed with early onset Alzheimer’s disease. As the story unravels, Alice struggles to maintain her lifestyle, independence, and to live in the moment. The book not only brings to light the devastating effects of Alzheimer’s disease on its victims, but also on the lives of their friends, families, and relationships. Tension increases within the story from the time Alice is diagnosed with early onset Alzheimer’s disease until her husband leaves. It was heartbreaking that Alice’s husband chose to abandon his beloved wife for a new job opportunity in another city. He failed to stay by her side as this disease robbed her of herself. Still Alice is a strong and engaging fiction work which brings truth to the average reader about the onset and the impact of Alzheimer’s. However, it fails to address those families who are not as equipped as the Howland’s to care for their loved ones at home, and are forced to institutionalize them. As Alice’s condition deteriorates, her children begin to worry about their futures, fight amongst themselves, and ultimately change their lives as a result of their mother’s disease. This story teaches the valuable lesson that no matter how strong relationship or family ties are, the failing health of a love one could have a devastating impact on everyone.
Tuesday, October 22, 2019
The Reason Content Doesnt Get Results With Garrett Moon - CoSchedule
The Reason Content Doesnt Get Results With Garrett Moon Have you spent a ton of time on a piece of content, only for it to get no traction or traffic? Does it end up in the graveyard of the Internet? What about a piece of content that drives traffic, but not to conversions? These are huge problems for content marketers. Today, we’re talking to Garrett Moon, ’s co-founder and CEO. He will share content solutions and information from his new book, 10X Marketing Formula. Some of the highlights of the show include: Content marketing is not living up to the hype that it promised and not generating the results that were expected. Who’s who in content marketing have provided positive testimonials for Garrett’s book. One core reason why marketers are not getting results with their content is that it is not good or unique enough to stand out. Need to Create Competition-Free Content: As a marketer that is creating content, your content is in competition with other content. Find ways to differentiate yourself. What are your top 5 competitors doing for content marketing? If it looks like what you are doing, then do something different. When performed an assessment of its competitors, it noticed a similarity in length of posts, consistent use of imagery, and low usage of resources in posts. Find opportunities that move you away from the competition. Garrett shared a case study of Groove HQ. It had a regular content marketing blog that focused on useful things for professionals. There was moderate success, but it was not great. The company needed to do something different with it. So, it launched a brand new blog called, Groove’s Journey to 100K in Monthly Recurring Revenue. The company shared what worked and didn’t, and the blog experienced overnight success. You need to have an appetite for risk to really stand out, but risk is not the problem. It is failure. Marketing has become about the methods we use. However, if you’re constantly building your marketing on top of methods, you’re just copycating what everyone else is doing. Take a risk and try something new. Stick with the plan, even if it doesn’t work. Content Core: What does your audience want to read about? What interests them enough to click on a link? Clicks don’t necessarily equal value and results. Don’t fall into that trap! Find an overlap between the topics you need to cover for your audience of existing and potential customers and the content you need to produce as a company. It’s about what your audience cares about and what value as a business you provide. What is the customer’s problem that made them hire to solve? How do you turn solving their problem into content? Marketing Projects: Allows customers to manage multi-media marketing campaigns. helps customers solve complex problems by offering free, simple tools. If you help your audience be successful without you, they’ll be dying to be successful with you! The best way to get results with content is to talk to your customers. Powered by PodcastMotor Actionable Content Marketing powered by By AMP078: The Real Reason Your Content Doesn’t Get Results With Garrett Moon From 00:00/00:00 1x 100 > Download file Subscribe on iTunes Leave Review Share Links: 10X Marketing Formula Jay Baer Joe Pulizzi Blue Ocean Strategy Groove HQAMP on iTunes leave a review and send screenshot to podcast@.com If you liked today’s show, please subscribe on iTunes to The Actionable Content Marketing Podcast! The podcast is also available on SoundCloud, Stitcher, and Google Play. Quotes by Garrett: â€Å"Content marketing is just not always living up to the hype that was promised. It’s not always giving them the results that they feel they deserved.†â€Å"As a marketer and a content marketer that is creating content, we have to actually realize is that our content is now in competition with other content.†â€Å"Risk is all about failure, and I think you have to learn to sort of embrace failure and use it as a learning exercise and a way to improve what you are doing.â€
Monday, October 21, 2019
Healthcare in China
Healthcare in China Introduction China is one of the most populated countries whereby demographics shown that there were about 1.351 billion people in 2012. It was also estimated that Chineses people have a life expectancy of approximately 79 years and a population growth rate of 0.5 percent per annum (Hannum Park, 2010).Advertising We will write a custom research paper sample on Healthcare in China specifically for you for only $16.05 $11/page Learn More The massive population, controlled growth rate, and high life expectancy evoke a lot of curiosity as to how the country manages its healthcare system. It also raises concerns relating to health status of the country’s large population which could be one of the major challenges when it comes to maintaining good health. This paper will thus analyze the healthcare of China in terms of the general system as well as public health. Summary of the Healthcare Health Indicators According to a research conducted in 2005, it was estimated that the population has a fertility rate of 1.8 children per woman (Hannum Park, 2010). It was also discovered that 25.3 newborns die during birth for every 1000 infants. At this point, the government committed about 37.2 percent of public funds and expenditure to health care. From an analytical perspective, it is evident that the government has been capable of maintaining high health standards in the country. This is based on the premises that such scores are attained in a country with a massive population as compared to countries like India. Healthcare System The availability, accessibility, and capabilities of healthcare professionals determine the efficiency of a health system. As of 2005, the country had 1.9 million physicians so that the overall rate was 1.5 professionals per 1000 patients. In 2012, OECD noted that this rate had been rising continuously leading to a current rate of 1.9. The number of hospital beds per 1000 people has experienced a peculiar trend. Th e rate was estimated at 3.6 in 2010 and increased to 3.8 in 2011 because of timely adjustment to the rising population by the government. This shows how responsiveness of the authorities towards healthcare facilities in accordance to the country’s population. The government has also invested heavily on the construction of hospital in rural and urban residences. It has emphasized on devolving the health care facilities to the marginalized areas so that most people have access to medical services. In fact, it was the government discovered that about a 100 million people who resided in rural areas did not have access to healthcare services.Advertising Looking for research paper on health medicine? Let's see if we can help you! Get your first paper with 15% OFF Learn More This led to the conception of a program known as Healthcare System Reform that aimed to make the health services more affordable to them. The healthcare system is also characterized by t he combination of traditional and western medicine used for treatment. Strengths Professional Intellect China has been at the forefront of training highly qualified professionals, including nurses, doctors, and clinicians worldwide. In fact, students from European, African and Asian countries have been seeking to complete their medicinal courses in China. The proficiency of Chineses training system has not only become popular in the media commentaries, but has also proven its competence through practice where patients often travel for surgeries and other medical services. During training, students undergo a vigorous program that incorporates satisfactory theoretical understanding, practical work and research (Sorajjakool Carr, 2010). This implies that students have the capability of diagnosing complicated diseases and discovering new medicines and approaches to treatment. Therefore, the country uses locally available human resources to maintain high standards in their healthcare sy stems contrary to many countries that seek foreign professionals. In essence, using professionals from the country become less expensive, and enable the government to divert the additional funds, which could be needed for wages, to acquire other medical facilities. Use of Local Medicine Chinese has been producing traditional medicine for almost all illnesses and diagnoses required by patients. This implies that most of the medicines that are used in the country are produced locally while a little part of it is imported from European countries such as USA (Yuan Bieber, 2011). The local production of medicine supports availability of medicine to the growing population. Otherwise, if the country was relying on imported medicine only, it could experience a fatal deficit and economic depression when trying to satisfy the population’s medical needs. Besides the aspect of sufficiency, the traditional Chinese medicines have the capacity and quality to contain many diseases that pose a threat to human life. In fact, this could be the resultant of the low mortality rate, high life expectancy, and reduced maternal mortality among other indicators of health.Advertising We will write a custom research paper sample on Healthcare in China specifically for you for only $16.05 $11/page Learn More Availability of Funds China has been rising economically to become the second-largest economy in the modern world. A research that was conducted by Gong (2012) showed that the country experienced 7.7 percent economic growth rate and attained a GDP of $9.8 trillion. These statistics show empirically that the economy is capable of providing fund for development of a highly efficient healthcare system. Weaknesses The greatest weakness that has challenged the Chinese healthcare is imbalance of health facilities between the villages and cities. It was noted that the Chinese government put a lot of emphasis on improving healthcare in developed urban areas a nd neglected the marginalized ones. The health care facilities were concentrated within the cities while people living in the countryside were segregated. The healthcare reform, which was started in 2005, and named as New Rural Co-operative Medical Care System set out to transform this condition so that those people could be considered. Although the transformation has taken root in terms of facilities, the rural people have exhibited conservative behaviors regarding sex education, smoking and contraception (Chan, 2009). This conservativeness has led to increasing cases of abortion because of resistance against sex education. In addition, a lot of men have conserved the smoking tradition leading to increased cases of throat cancer and deaths. Solutions to Weaknesses It is evident that the Chinese government has played its role holistically in regard to ensuring sufficient availability of medicine, accessibility of healthcare services, and qualified medical professionals. Additionally , it has paid attention to the healthcare imbalance between rural and urban areas by conceiving the NRCMCS program that seeks to decentralize facilities in marginalized areas (Saich Hu, 2012). However, the conservativeness of the public is the most challenging problem as far as healthcare is concerned. This implies that the government, medical practitioners, and scholars should concentrate on civic education to create awareness on issues of smoking and contraception. This could eliminate the danger of creating a healthcare system that is developed in terms of facilities while leaving the public behind. Conclusion It is evident that the Chinese healthcare has developed profoundly when it comes to facilities, professionals and intellect. However, the public has been conserved most of the traditional ideologies and behaviors that impede good health (Chan, 2009). As a result, the interested personnel and entities should pay attention to civic education to raise awareness about those is sues.Advertising Looking for research paper on health medicine? Let's see if we can help you! Get your first paper with 15% OFF Learn More References Chan, Z. (2009). Health Issues in Chinese Contexts. Hauppauge, N.Y.: Nova Science Publishers. Gong, G. (2012). Contemporary Chinese Economy. London: Routledge. Hannum, E., Park, H. (2010). Globalization, Changing Demographics, and Educational Challenges in East Asia. Bingley, UK: Emerald. Saich, T., Hu, B. (2012). Chinese Village, Global Market: New Collectives and Rural Development. New York: Palgrave Macmillan. Sorajjakool, S., Carr, M. (2010). World Religions for Healthcare Professionals. New York: Routledge. Yuan, C., Bieber, E. (2011). Traditional Chinese Medicine. Sin: Informal Healthcare.
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